February 17, 2018 Start your engine

There is a quote I reference often by Zig Ziglar that says, “you do not have to be great to start but you have to start to be great.”  Martin Luther King Jr said, “you do not need to see the whole stair case to take the first step.”  Another way to think about this

Read More »

February 16, 2018 INADEQUACY 

This feeling of unworthiness occurs anytime we feel we can’t do something we should be able to do. The challenge, of course, is that often we have a completely unfair rule for determining whether we’re inadequate or not. First, understand the message inadequacy is giving you. The message is that you don’t presently have a

Read More »

February 15, 2018 GUILT 

The emotions of guilt, regret, and remorse are among the emotions human beings do most to avoid in life, and this is valuable. They are painful emotions for us to experience, but they, too, serve a valuable function, one which becomes apparent once we hear the message. Guilt tells you that you have violated one

Read More »

February 14, 2018 DISAPPOINTMENT 

Disappointment can be a very destructive emotion if you don’t deal with it quickly. Disappointment is the devastating feeling of being “let down” or that you’re going to miss out on something forever. Anything that makes you feel sad or defeated as a result of expecting more than you get is disappointing. The message disappointment

Read More »

February 13, 2018 FRUSTRATION

Frustration can come from many avenues. Any time we feel like we’re surrounded by roadblocks in our lives, where we are continuously putting out effort but not receiving rewards, we tend to feel the emotion of frustration. The message of frustration is an exciting signal. It means that your brain believes you could be doing

Read More »

February 12, 2018 ANGER

Angry emotions include everything from being mildly irritated to being angry, resentful, furious, or even enraged. The message of anger is that an important rule or standard that you hold for your life has been violated by someone else, or maybe even by you.  When you get the message of anger, you need to understand

Read More »

February 11, 2018 FEAR

Fearful emotions include everything from low levels of concern and apprehension to intense worry, anxiety, fright, and even terror. Fear serves a purpose, and its message is simple. Fear is simply the anticipation that something that’s going to happen soon and needs to be prepared for. In the words the Boy Scout motto, “Be prepared.”

Read More »

February 10, 2018 ANGER IS BAD FUEL

“There is no more stupefying thing than anger, nothing more bent on its own strength. If successful, none more arrogant, if foiled, none more insane—since it’s not driven back by weariness even in defeat, when fortune removes its adversary it turns its teeth on itself.” —SENECA, ON ANGER, 3.1.5 As the Stoics have said many

Read More »

February 9, 2018 Professional Will

At times we will have to do things that we do not want to do but are required for our success.  It is at this time our resolve or professional will is tested.  When learning of Lever 5 leadership most think of the humility required.  But Jim Collins points out, “It is equally about ferocious

Read More »

February 8, 2018 Get Confident

Get confident that you can handle this emotion immediately. The quickest, simplest, and most powerful way I know to handle any emotion is to remember a time when you felt a similar emotion and realize that you’ve successfully handled this emotion before. Since you handled it in the past, surely you can handle it again

Read More »

February 5, 2018 Identify What You’re Really Feeling

So often people feel so overloaded they don’t even know what they’re feeling. All they know is that they’re being “attacked” by all these negative emotions and feelings. Instead of feeling overloaded, step back for a moment and ask yourself, “What am I really feeling right now?” If you think at first, “I’m feeling angry,”

Read More »

February 4, 2018 Diligence

One definition of diligence is careful and persistent work or effort.  The key in accomplishing that which other see as impossible is the willingness to persist.  Constant sustained effort is what will lead to success.  Have you ever seen a stone cutter working on a bolder? Look at a stone cutter hammering away at his

Read More »

February 3, 2018 What are you waiting for?

The best way to accomplish your goals is to get started.  Zig Ziglar would always say, “you do not have to be great to start but you have to start to be great.”  Often you will find people want to know how things will end before they are willing to begin.  Then they wonder why

Read More »

February 2, 2018 Careful what you wish for.

Garth Brooks has a song called, “Unanswered Prayers.”  It is a great reminder that even in life when we think we know what we want, we should be grateful for what we have instead.  Have you ever noticed that someone really great at something or with a certain color hair wants the opposite of what

Read More »

February 1, 2018 FOR THE HOT-HEADED MAN

“Keep this thought handy when you feel a fit of rage coming on—it isn’t manly to be enraged. Rather, gentleness and civility are more human, and therefore manlier. A real man doesn’t give way to anger and discontent, and such a person has strength, courage, and endurance—unlike the angry and complaining. The nearer a man

Read More »

January 31, 2018 DON’T TRY TO BE PERFECT.

You are entering a race that you can’t win; you can’t even finish as the finishing line always moves beyond your reach. Your race to reach perfection is an optical illusion; it’s a mirage. People who seek and appear to need perfection have been proved to be the unhappiest and most unsatisfied people in the

Read More »

January 29, 2018 Talk the Walk

What we say to ourselves will determine what we do, how we act and how we feel.  The human brain believes what you tell it and will work in the body to make what you think come to reality.  If you want to go from good to great you have to tell yourself you are

Read More »

January 28, Who\’s boy are you?

When Ben Hooper was born many years ago in the foothills of East Tennessee, little boys and girls like Ben who were born to unwed mothers were ostracized and treated terribly. By the time Ben was three years old, the other children would scarcely play with him. Parents were saying idiotic things like, “What’s a

Read More »

January 27, 2018 Be Disciplined

Remember: We are not just talking about money here. This refers to being successful in all areas of life—and to do so, you will not be able to compromise this thing called discipline. Discipline is an orderly, prescribed conduct that will get you what you want—and it\’s a requirement for 10X players. Unfortunately, most peoples\’

Read More »

January 26, 2018 “Reach Up” in Relationships

If it were up to me, this would be a basic course for every year that someone attended school. It would include drills in which people are encouraged to do things that they are not comfortable doing. The successful constantly talk about having people around them who are smarter, brighter, and more creative. It\’s unlikely

Read More »

January 25, 2018 Be Uncomfortable

Those who succeed were—at one point or another in their lives—willing to put themselves in situations that were uncomfortable, whereas the unsuccessful seek comfort from all their decisions. The most important things I have done in my life were not the things I was comfortable doing; in fact, many of them made me very uneasy.

Read More »

January 24, 2018 Be Dedicated to Continuous Learning

The most successful CEOs are reported to read an average of 60 books and attend more than six conferences per year—whereas the average American worker reads an average of less than one book and makes 319 times less income. Although the media often discuss the disparity between the rich and the poor, they frequently fail

Read More »

January 23, 2018 Be Interested in the Group

You can only do as well as the people around you. If everyone around you is sick, underperforming, and struggling, then sooner or later, you will become afflicted like everyone else. For example, pensions are strangling city and state governments because handfuls of people were interested in their own situation and didn\’t consider the impact

Read More »

January 22, 2018 Be Highly Ethical

This is an area of confusion for many people—especially when they see supposedly successful individuals going to jail. Well, as far as I\’m concerned, it doesn\’t matter how much success you amass. Going to jail would be an immediate dis-qualifier. Even if a criminal does not get caught, he or she is still criminal—and therefore

Read More »

January 21, 2018 Commit First—Figure Out Later

At first glance, this might be appear to be a highly undesirable—even perilous—trait of the highly successful. However, it\’s far less dangerous than the alternative frequently practiced by the unsuccessful. Most people assume that they have to figure everything out first and will commit once they do; however, they never seem to get around to

Read More »

January 20, 2018 Create Your Own Reality

The successful are a lot like magicians; they don\’t deal in other people\’s realities. Instead, they are bent on creating a new reality for themselves that is different from the one that others accept. They aren\’t interested in what other people deem possible or impossible; they only care about producing the things they dream are

Read More »

January 19, 2018 Have Big Goals and Dreams

Successful people dream big and have immense goals. They are not realistic. They leave that to the masses, who fight for leftovers. The second question of the 10X Rule asks: How big are your goals and dreams? The middle class are taught to be realistic, whereas the successful think in terms of how extensively they

Read More »

January 18, 2018 Be Interested in Results

Successful people don\’t value effort or work or time spent on an activity; they value the results. Unsuccessful individuals attach great importance to the time they spend at work and their attempts at getting results—even if nothing happens. The difference here is connected to the concept of being unreasonable. Let\’s face it: Like it or

Read More »

January 17, 2018 Have a High Level of Motivation

Motivation refers to the act or state of being stimulated toward action. To succeed, it is critical that you be stimulated, excited, and driven to some action or actions. Although the definition of motivation suggests that there\’s a reason behind the action, the study of successful people also makes it apparent that their high levels

Read More »

January 16, 2018 Be on a Mission

Whereas the unsuccessful spend their lives thinking in terms of a job, successful people approach their activities as though they are on a religious mission—not as work or merely “a job.” Successful employees, employers, entrepreneurs, and market changers consider their daily activities to be part of a more important mission that will change things significantly.

Read More »

January 15, 2018 Be Goal-Oriented

A goal is some desirable objective—typically something yet to be achieved—that a person or company needs in order to move forward. Successful people are highly goal-oriented and always pay more attention to the target than the problem. They are seemingly able to bend bullets because of their commitment and focus on the goal. Far too

Read More »

January 14, 2018 Break Traditional Ideas

The most successful of the successful go beyond the concept of mere change and challenge traditional thinking. Look at organizations like Google, Apple, and Facebook, and you will see companies that challenge traditions and create new ways of doing things. They break that which already works in order to get to a better place. The

Read More »

January 13, 2018 Determine and Take the Right Approach

The successful know that they can quantify what works and what doesn\’t work, whereas the unsuccessful focus solely on “hard work.” The right approach may be to institute a public relations program that softens the market, provide consumers with the right tool, or compel management to make the most powerful connections, find the best first

Read More »

January 12, 2018 Embrace Change

Successful people love change, whereas the unsuccessful do everything they can to keep things from changing. But how can you create success when you are trying to keep things from becoming any different? It is impossible. Although you never want to alter the things that are working, you should always look for ways to improve

Read More »

January 11, 2018 Demonstrate Courage

Courage is that quality of mind or spirit that compels people to face dangerous situations in spite of fear. It\’s rare that people feel or are described as courageous before the event that compels them to act in this way. Rather, they\’re referred to as such as a result of taking action regardless of their

Read More »

January 10, 2018 Focus on “Now”

There exist only two times for the successful: now and the future. The unsuccessful spend most of their time in the past and regard the future as an opportunity to procrastinate. “Now” is the period of time that successful people utilize most often to create the futures they desire in order to dominate their environments.

Read More »

January 9, 2018 Go All the Way

As they say in AA, “Half measures achieved us nothing.” For members, this means that you can\’t get sober if you are drinking—even a little bit. In the world of success and achievements, half measures achieve nothing in terms of results—except for tiring out the person engaging in the half measures. This is why most

Read More »

January 8, 2018 Habitually Commit

The successful fully and consistently commit to activities—some of which require them to put it all on the line. This goes back to the concept of being “all in” that I described earlier. It also relates to operating with some level of danger and refusing to play it safe. Unsuccessful people rarely commit to anything

Read More »

January 7, 2018 Always Say “Yes”

To really go at it in life and in business, you have to say yes to everything. It\’s something you\’ll see successful people do time and again—not because they can but because they choose to say yes. They eagerly engage in life and realize that the word “yes” has more life and possibilities in it—and

Read More »

January 6, 2018 Readily Take Action

The highly successful take unbelievable amounts of action. Regardless of what that action looks like, these people rarely do nothing—even when they are on vacation (just ask their spouses or families!). Whether it is by way of getting others to take action for them, getting attention for their products or ideas, or just grinding it

Read More »

January 5, 2018 Create Wealth

Attitude toward wealth is an especially significant distinction between the financially successful and the unsuccessful. Poor people believe they need to work in order to make money and then spend their lives either spending it on nothing of importance or conserving like crazy in order to protect it. The very successful know that the money

Read More »

January 4, 2018 Be Dangerous

Since you were a child, someone has been trying to keep you from danger. “Be careful” is the mantra that parents repeat to their children while buying products from entire industries that have been created just to “safe proof” a home in order to protect a child. Unfortunately, many people get to the point where

Read More »

January 3, 2018 Be Unreasonable

No, that is not an error; it does say unreasonable. In my book Sell to Survive, I introduced the notion that the successful salesperson must be unreasonable with his or her client in order to consummate the sale. This clearly flies in the face of what most of us are taught—that is, to be reasonable

Read More »

January 2, 2018 Take Risks

Once when I was in Vegas, a man sitting next to me said, “These casinos will always make money because the people that play here are never willing to take risks at levels great enough to wipe them out.” I am not suggesting that you go out and try to take a casino down; however,

Read More »

January 1, 2018 Persist until Successful

The ability to persist on a given path regardless of setbacks, unexpected events, bad news, and resistance—to continue steadfastly or firmly in some state, purpose, or course of action in spite of conditions—is a trait common to those who make it. I assure you that I, at least, am more persistent than I am talented.

Read More »

December 31, 2017 Seek to Solve Problems

Successful individuals love to seek out problems because they know that almost every problem is universal in some way or another. Some industries actually create problems so that they can “solve” them by way of selling their products to you. (Think of all the things you\’ve purchased over the years because you “needed” them. Did

Read More »

December 30, 2017 Love Challenges

Whereas many people loathe challenges—and use them as reasons to sink further into indifference—highly successful individuals are compelled and invigorated by challenges. The idea of being overwhelmed, I believe, is the result of never taking enough action to generate enough winning. Success begets more success, and losses increase your chances of more losses. Challenges are

Read More »